Drop Day Book -eBook

CLIENT: Lee Hayes

APPLICATION: Adobe Photoshop CS6

BRIEF: Drop Day is a crime thriller novel, written by Lee Hayes. I was given a brief to design the front cover for Kindle eBook and a hard copy in the future, based on the basic plot as it was being written:

‘Told from the killers perspective, this is a tale of murder, love and fast paced action that will have you gripping your kindle tightly.

“On the fourteenth day of every other month, Kaylan Mancini executes a morbid, habitual act.”

One bloody female sacrifice, put on spectacular public display, drives two overworked detectives, Sylvia Vasquez and Michael Blackman, slaving late into the night, trying to unravel the serial killer’s demons, and decipher the reasoning behind the regular clockwork kills.

A stream of media-hungry copycat killers and unsavoury characters become fatalities of an inventive fashion, after they clutter Kaylan’s gruesome path.’

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Dedicated Micros – Corporate Brochure

Dedicated Micros’ are one of the world leading CCTV manufacturers and as Senior Graphic Designer, responsible for design and artwork of all marketing materials, was asked to create a brochure to showcase Dedicated Micros’ product ranges andbtechnology benefits.

The brochure would need to not only showcase the unique technology and capabilities, but also identify the business sectors and applications in which the products could be use.

Here I was responsible for the complete design, selection of photography, organisation of product photography, print ready artwork and liaising with print companies.


RemGuard, part of the AD Group, are a remote monitoring /alarm receiving centre based in the North West, monitoring many high profile businesses and private residences, world wide.

This refreshed branding was applied to print adverts, advertorials, leaflets used as direct mail pieces, product literature – designed and taken through to production, liaising with printers and press.

AD Aviation – Direct Mail


AD Aviation, until recently was a private jet company based out of Liverpool Airport.

APPLICATIONS: Adobe Photoshop & InDesign CS3

BRIEF: To create a 2 page postcard, adhering to brand look and feel, as direct mail, that could also be used at exhibitions, to highlight the cost effectiveness of private air charter travel for both business and pleasure and to advertise the destinations in which the jets fly to.

Postcard, with spot metallic silver print